The Snow Challenge is comical. Watch this video to see how it is done.
If you live in the Midwest and have an Instagram account chances are you have seen people ranting about the snow challenge or # SnowChallenge for the last 24 hours.
You have probably seen a video or two of people with little to no garments jumping in the snow.
Crazy right? I guess it isn't as crazy as I thought considering over 10,000 videos have been uploaded on Instagram.
How does one participate in the snow challenge?
I guess this is the part where I tell you that HOT 107.5 doesn't urge or support any individual doing the snow challenge as severe injury or ailment is likely to incur.
It all started out yesterday after heavy snowfall with an Instagram post, as seen above. One would post this photo with a caption mentioning if I get X amount of likes or X amount of followers that they would develop a video of them participating in the snow challenge.
The basics of the snow challenge videos seem to be running outside in the nude or in underwear/bathing match a jumping in the snow.